Saddle stitch or perfect bound — how do I choose?
The rule of thumb is page count: up to roughly 64 pages, saddle stitch is cheaper, opens flatter and lies lighter in the mail. Beyond that, the folded spine grows too thick and perfect binding takes over — and gives you a printable spine. Heavier paper lowers the crossover point; we will tell you which side of the line your spec falls on.
What is the difference between a self cover and a plus cover?
A self cover is printed on the same paper as the inside pages — the whole piece runs as one stock, which is the cheapest route for programs and supplements. A plus cover uses a heavier sheet, usually laminated, and is the right call for anything you want handled more than once or kept on a shelf.
How do I pick a paper weight without blowing the mailing budget?
Weight is feel and postage at the same time. 105–128gsm reads as a working catalog and keeps mailing costs down; 157gsm reads as a lookbook and adds grams fast across 64 pages. We send a made-up paper dummy at your exact spec so you can weigh the finished piece before you commit to the run.
Will a reorder match the color of the first run?
Yes — that is a process, not a promise. We keep your approved press sheets, ink recipes and profiles on file, and each reprint is checked against them on press. Seasonal editions are run under the same discipline, so the covers line up on a shelf without a visible drift.
Can you print versions for different markets or languages?
Efficiently, yes. We build all versions from one master: shared color plates, with only the black plate — text, prices, part numbers — changing between them. You pay for one setup and modest plate changes, and every version carries identical imagery and color.
What is the real timeline for a seasonal catalog?
Proofing runs 3–5 days and production 15–25 days after approval. Sea freight adds roughly 3–5 weeks to North America or Europe depending on the port, so a seasonal edition wants files locked about three months before the mail date. Air freight can rescue launch copies; we schedule backwards from your drop date and handle the export paperwork.